OUR PROJECTS

VFX

OUR CLIENTS

Eaxtron

DATE

December 2017

PRODUCTION

Eaxtron

  • Eaxtron
    Tronatic Studio

  • Eaxtron
    Tronatic Studio

  • Eaxtron
    Tronatic Studio

  • Eaxtron
    Tronatic Studio

  • Eaxtron
    Tronatic Studio

  • Eaxtron
    Tronatic Studio

  • Eaxtron
    Tronatic Studio

  • Eaxtron
    Tronatic Studio

  • Eaxtron
    Tronatic Studio

  • Eaxtron
    Tronatic Studio

Context: Innovation in battery connectors by Eaxtron

Eaxtron is a French company specializing in the manufacture of battery connectors for forklifts, which it distributes worldwide.

They innovate in this sector by offering a completely new range of revolutionary products that reduce the effort associated with successive connections of traditional connectors by 80%, thereby preventing potential musculoskeletal disorders due to repetitive movements.

It features a secure and simple clipping system, flexible and unbreakable handles, and a color-coding system adapted to different electrical voltages, all aimed at improving the quality of work for employees.

Service: Complete audiovisual production with special effects (VFX)

With the support of a commercial video, Eaxtron aims to communicate its innovation to its prospects. The goal is to have an impactful explanatory video that visually highlights the strengths of their battery connectors.

It is on this request that Eaxtron has entrusted us with complete confidence to successfully carry out the project.

The scenario of the video revolves around comparing the low-effort connectors and their numerous advantages compared to a standard range. This allowed us to highlight the technical differences between the two products. To carry out the filming, we first planned the location scouting and casting of actors. In order to clearly identify the structure and benefits of the low-effort battery connectors, they were modeled and animated in 3D. Finally, various special effects (VFX) were incorporated.

The music is an original production.

Aimed at an international target audience, the video has been translated into 7 different languages.

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